Press · Brand
FarasJo Brand
Jordan's first equestrian platform — official logo, colors, and media guidelines.
FarasJo is the Jordanian equestrian platform at farasjo.com — an online directory and marketplace, not a riding facility. Use this page for official brand assets and to distinguish FarasJo from any similarly named horse stables.
Brand identity
FarasJo is a digital platform (Organization / WebApplication). Individual stables listed on FarasJo — including those with similar-sounding names — are separate LocalBusiness entities with their own pages. FarasJo does not operate or own them.
Logo

Brand colors
Ink
#0A1F15
Brass
#B8895A
Petra
#C44D2F
Bone
#F8F3E9
Typography
Display
Fraunces / Reem Kufi
Body
IBM Plex Sans / Tajawal
Usage guidelines
- Use the official logo without distortion, rotation, or unapproved color changes.
- Maintain clear space around the mark and prefer the bone or white background for light contexts.
- Do not imply endorsement by FarasJo without written approval.
Official links
- Website
- https://www.farasjo.com
